Idriss Al Rifai is the founder of Fetchr. Ecommerce in the Middle East is still nascent – local and international brands have a challenging time navigating the market in which inefficient processes and the lack of post addresses lead to long delivery times and high return rates. Fetchr (formerly, MENA360) provides businesses a solution for entering the ecommerce space in the region and for reaching customers via their mobile devices.
On this episode you'll learn: